Since we had to search out our own entertainment, we devised our own fairy stories. (Aside: did this same type of thing when rebranding from “Cadabra” to “amazon”, attempting to be put closer to the top of alphabetical online browsing indexes, something that was very common at the time.)Ĭhuck Jones – writer, director, and animator who worked on Merrie Melodies and, of course, Looney Tunescartoons for over 3 decades – touched upon the name’s origin in an interview carried out for the 2009 film Chuck Jones: Memories of Childhood, in which he explained: ACME was a hugely popular choice for a name at the time, since the letters AC are close to the beginning of the alphabet and the definition of the word suggests superiority.
In the 1920s alphabetized phone books – like the Yellow Pages – were growing in popularity, resulting in businesses re-branding under a different name in order to get to the top of the list and get seen by more people. “ACME” comes from the Greek, meaning “peak” / “zenith” / “prime”, so in the case of the company, essentially meaning “best”, when in fact the products offered by the corporation in the show are invariably prone to disaster, something which ACME even acknowledges through its slogan – “Quality is our #1 dream”. Without a doubt, the company name is used viironically in the Looney Tunes cartoons. Coyote with a never-ending range of ridiculous products that would inevitably fail, generally with hilarious consequences.
Road runner cartoon tv#
Nicola is an author at Today I Found Out.įor those of you who didn’t spend your childhood with your eyes glued to the TV screen watching Saturday morning cartoons, “ACME” is the name of the fictional company that appeared in almost every Road Runner and Wile E.
0 kommentar(er)
